Niche Chathong


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Since 2014, Niche left her life as an industrial designer in Bangkok to practice communication design in Milan. She becomes an outsider designer in this city, working with digital agencies, design business, production house, and product startup. She practicing UX design to own proper mindset and attitude, and most of all, to develop empathy. Niche believes that to designing value, we need to understand the way of understanding people by cutting off bias and prejudice. 


Batch :
No. 2

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With her educational background in Industrial design, architectural design, and communication design. Niche evolves her skills alongside the markets and consumers' needs and ends up collaborating with many teams in various roles in these past six years: product design, visual design, ceramic design, editorial contents, living trend analysis, motion creation, and illustration.  Known as a T-Shape designer specialized in visual and experience design concept.


Batch :
No. 3

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California natives Petra Frenkel and Gordon Byun are passionate about pickles. Gordon was raised on a steady diet of kimchi in a traditional Korean family. Helping his mom make the spice mixture and prepare the vegetables, he learned from the best. Petra blames her pickle obsession on her parents who migrated to SoCal from New York. Dissatisfied with the L.A. pickle ecosystem, her parents made kosher pickles at home. Petra became a bit of a pickle-snob, but thinks that everyone should eat delicious things, so it’s really more of an egalitarian snobbery.

"The new pickle."

β€” Postprandial Magazine